I know how overwhelming your business finances can be—especially combined with all the rest on your plate.
That’s why I want to help you understand and feel great about #AllTheBusinessMoneyThings.
I’m Erin Armstrong, a Virtual CFO and Business Coach.
Since 2011, I’ve helped hundreds of small business owners, entrepreneurs, creatives & coaches make sense of all their business accounting stuff, maximize their tax savings, and make empowered, confident financial decisions.
You see, when you grow your understanding of your business finances,
You start working work from a place of POWER and LIGHT.
And that gives you undeniable peace, confidence & security.
(And, in many cases, more money in your pocket!)
I Believe…
- I believe you need a clear picture of your business’ financial situation. This is the only way you can make the best financial decisions for your business. And, often it eventually becomes the difference between continuing to follow your passion or closing shop.
- I believe in knowing the law and using it to your advantage. The tax code does not purely benefit big corporations. There are many different tax advantages that can apply to businesses of all kinds.
- I believe your ability to make good money decisions is connected to your emotions. And not only is that OK, it is tremendously helpful when these emotions are acknowledged and addressed.
- I believe your priorities and goals should always be front and center, acting as the guide to our actions.
Official Bio:
Erin Armstrong is a CFO and Business Coach who’s on a mission to financially empower small business owners and creative entrepreneurs.
Erin’s unique approach focuses on the nuts & bolts of business finances, such as accounting practices, tax strategy, profitability, budgeting, & cash flow. Simultaneously, she helps her clients identify their financial fears and improve their money mindset so that they can move forward in a confident, proactive and empowered way.
Over the past 10 years, Erin has worked with hundreds of business owners across the country as a Virtual CFO, Accountant, Tax & Financial Consultant, and Business Coach.
She has also led workshops in Los Angeles, New York, Chicago, Austin, and Dallas. Erin maintains her licensure as an Enrolled Agent (the highest tax credential issued by the IRS), and is a member of the National Association of Enrolled Agents and the Texas Society of Enrolled Agents. She lives with her husband and daughter in the Dallas area.
A little more about me…
- Blessed with a daughter
- Married to my wonderful husband for over 13 years
- Adore flowers! (and gardening)
- Graduated from Pepperdine University magna cum laude
- Worked as a professional actress in LA
- Avid powerlifter & paddle boarder
“She was exactly what I have been looking for”
Erin blew me away with her kindness, approachability, in-depth review, and flexibility. She was exactly what I have been looking for in regards to answering my questions about where I should go with my business. She shed so much light on what I can do better, and how I can approach my taxes that will benefit me in the future. She is a great coach and financial advisor!
– Adri Smith, Moss Floral Design
“Erin has saved me thousands of dollars & brought me peace.”
Erin’s made the process of managing the financial part of my business easy. She was supportive, and understood the needs I’d have as my business grew. Her resources were invaluable, and her knowledge and references to federal tax law made me feel confident in handling my business finances moving forward. She has helped me save thousands of dollars, and brought me peace.
– Jan Marie, Jan Marie Inc.
“Erin was a critical part of the financial foundation of my business.”
Erin was a critical part of the financial foundation of my business. I worked with her right before my business was able to hit six figures in revenue and it’s no coincidence- her guidance is clear, she puts you in full control and power of your finances. I recommend working with Erin to any entrepreneur wanting to elevate their own knowledge and their business future.
– Leah Gervais, Urban 20 Something
“Thanks to Erin we are on track to have our highest grossing year ever!”
Erin works with us on regular basis to make key decisions that impact our business in day-to-day operations, helps us make informed (and smart) decisions based on our long-term financial goals and set new goals for the future based on opportunities we would not have seen otherwise. I would highly recommend her to anyone with a business. Thanks to Erin we are on track to have our highest grossing year ever!
– Kristin Moses, DesignGood
“Erin has changed the course of my business”
Erin has changed the course of my business by giving it a financial structure better suited for success. I can’t recommend Erin enough for her ability to make intimidating terminology and systems both easy and understandable.
– Krystal Faircloth, A Pinch of Lovely
“Erin is the financial professional your business needs.”
Erin is the financial professional your business needs! I needed to establish a solid financial foundation for my company and Erin helped me do that. She pays close attention to detail and allays any fears you may have through her depth of knowledge and warm affect. Erin is worthy of your trust and confidence.
– Katie Deolloz, Walking as a Practice
“She goes above and beyond and I so appreciate her. She also explains things in a way that makes sense.”
I’m a female entrepreneur with a small business and Erin has been a joy to work with and have as a partner. She is charismatic, caring, and genuinely wants to help. She goes above and beyond to partner with me and I so appreciate her. She also explains things in a way that makes sense, plus she’s incredibly patient. I highly recommend Erin – she’s saving me money and sanity!
– Grace Gittinger, GG & Co
Let’s Connect
One of my favorite things about what I do is getting to know other business owners & my community. So let’s get to know each other on Instagram–be sure to say “hi!”
Keep in Touch
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Get in Touch
To find out more about CFO services and my availability, visit here. For speaking, interviews, and other media requests, please visit this page. For all other inquiries, please email Cal at cal@erinarmstrong.com.